Terms of service.

Summary

These terms cover use of twopercentstudio.com and twopercent.co — browsing the site, sending an inquiry through the contact form, booking a discovery call, subscribing to the newsletter. They do not govern paid client work. Paid engagements are governed by a separate services agreement and statement of work that you sign before any work starts.

By using the site, you agree to these terms. If you do not agree, stop using the site.

Acceptance

These terms form a binding agreement between you and Art Circle LLC d/b/a twopercent™ (“twopercent,” “we,” “us,” or “our”). By accessing or using the site, you confirm that you have read and accepted these terms and the privacy policy.

You must be at least 16 years old to use the site or contact us. The site is not directed at children.

Who we are

twopercent is a product studio operated by Art Circle LLC, a limited liability company organized under the laws of the State of Michigan, United States. We can be reached at twopercentstudio@gmail.com.

What this covers

These terms govern:

• Browsing the site and reading the content.
• Submitting an inquiry through the contact form.
• Booking a free discovery call through our Calendly link.
• Subscribing to the studio newsletter.

These terms do not govern:

• Productized builds (Starter Site, Brand Site, Product Build).
• Custom Builds (SaaS, mobile, native, bespoke).
• Web Care subscriptions, beyond the high-level framing in Web Care subscription below.
• Anything else we contract for.

Paid work is governed by a separate written services agreement and statement of work that describes the scope, deliverables, schedule, fees, IP transfer, acceptance criteria, and the rest. If a conflict exists between these site terms and your signed services agreement, the services agreement controls for the work it covers.

Acceptable use

Use the site for its intended purpose: to learn about the studio, ask us about an engagement, book a call, or subscribe to updates. You agree not to:

• Scrape, crawl, or otherwise extract content from the site at a volume that interferes with normal availability.
• Use the contact form, newsletter, or any other submission channel to send spam, harassment, malware, or illegal content.
• Attempt to gain unauthorized access to the site, its hosting infrastructure, or any system used to operate it.
• Misrepresent who you are when contacting us.
• Use the site or any content on it to develop a competing product without our written permission.

We may suspend or restrict access if your use materially affects the site’s availability or violates these rules.

How engagements work

The high-level frame, kept here so it’s discoverable from the site. The signed services agreement is the controlling document for any specific engagement.

Discovery is free

The 30-minute discovery call and any short audit we offer at the discovery stage are free. We do not invoice for that conversation.

Quotes are written

After discovery we send a written quote describing the proposed tier, deliverables, schedule, and fee. The quote stays valid for 30 days unless we mark a different window on the document itself. No work begins until you sign the quote (or a matching SOW) and pay the agreed deposit.

Payment structure

Productized builds (Starter Site, Brand Site, Product Build) are billed 50% on signature to hold the start date and 50% on delivery. Custom Builds are split into milestone payments typically structured 30/30/40 or as agreed in the SOW. Web Care is billed monthly. Net 30 via ACH is preferred; cards available with a processing surcharge. Invoices not paid within 30 days may incur a 1.5% monthly late fee and we may pause work until the account is current.

Scope changes

Small iteration on already-scoped work is included. Net-new scope (new pages, new integrations, materially different layouts, additional environments, etc.) goes through a written change order describing the time impact and price impact, which you sign before that work starts.

Acceptance

Each milestone and the final deliverable include a review window described in the SOW (typically 5 business days). If we do not hear back within the review window with specific change requests, the deliverable is deemed accepted.

Cancellation

Deposits are non-refundable once we have started work, because they reserve studio capacity that we have committed to your project. If you cancel mid-engagement, you are billed through the last completed milestone with no further obligation; we deliver everything completed up to that point.

What we do not promise

We do not guarantee specific SEO rankings, conversion rates, traffic numbers, uptime, or third-party platform availability. We build solid foundations using current best practice; outcomes that depend on markets, search algorithms, and third-party platforms are outside our control.

Web Care subscription

Web Care is our $49/month maintenance subscription for sites we have built. The full scope and member-rate price list live in the signup document; this section covers the contractual essentials.

• What is included: bug fixes on code we shipped, security patches, uptime monitoring, in-place content swaps, priority response within 24 to 48 hours on business days, 1-week / 3-day issue resolution SLAs as described in the signup doc, and a monthly check-in.
• What is not included: net-new pages, sections, integrations, redesigns, custom interactive components, SEO updates, and localization. Those are billed at 20% off our standard rates for members; non-members pay full rate via hourly engagement.
• Response targets vs guarantees: the response and resolution windows above are targets. We hit them in normal operations. We do not warrant a specific uptime number; we operate on best-effort with proactive monitoring.
• Auto-renewal: Web Care renews automatically each month until you cancel. There is no minimum term.
• Cancellation: cancel any time by emailing twopercentstudio@gmail.com. The current month finishes out; you are not billed again. No refund for the partial month.
• Suspension for nonpayment: if a Web Care invoice is more than 14 days past due we may suspend service. Suspension does not cancel the subscription on its own — we resume on payment and continue from there.

Intellectual property

Site content

The site itself — copy, layouts, the visual system, illustrations, code that runs in the browser — is owned by Art Circle LLC. You may view, link to, and quote brief excerpts of public-facing copy for normal use (sharing with a colleague, citing in a blog post). You may not reproduce the site, its layouts, or its visual system in another product. You may not scrape the content to train a model without our written permission.

Engagement deliverables

IP ownership of paid deliverables is set in each signed services agreement, not here. The default we propose: on full payment of the engagement, you receive ownership of the deliverables produced specifically for you, with standard carve-outs for pre-existing tools, open-source dependencies, third-party libraries, and reusable internal components that we retain and may use on future engagements. We also retain the right to feature the work in our portfolio unless we have signed an NDA that restricts that.

Third-party services

The site uses third-party services we have selected: Vercel for hosting, Calendly for scheduling, Google and Microsoft for optional analytics, Resend for outbound email, and Supabase for newsletter signups. Their privacy policies and terms apply to their part of the flow, and we are not responsible for their independent acts or outages. The current list with purpose and data categories is on our privacy policy.

Disclaimer of warranties

The site is provided on an “as is” and “as available” basis. We do not warrant that the site will be uninterrupted, error-free, or free from harmful components. To the maximum extent permitted by law, we disclaim all implied warranties including merchantability, fitness for a particular purpose, and non-infringement, with respect to the site itself.

Warranties for paid work are addressed in the signed services agreement for that engagement.

Limitation of liability

To the maximum extent permitted by law, twopercent is not liable for indirect, incidental, special, consequential, or punitive damages arising out of your use of the site, including lost profits, lost data, business interruption, or substitute service procurement, even if we have been advised of the possibility of such damages.

Our total aggregate liability arising out of or relating to your use of the site is limited to one hundred US dollars (US$100). This cap applies to liability arising from site use; liability for paid engagements is governed by the cap in the applicable services agreement.

Some jurisdictions do not allow exclusion of certain warranties or limitation of certain damages; in those places the above limits apply to the extent permitted by law.

Termination

You can stop using the site at any time. We can suspend or terminate your access if you violate these terms, materially affect site availability, or use the contact channels to send unlawful content. Termination does not affect rights and obligations that by their nature should survive (intellectual property, limitation of liability, governing law).

Changes to these terms

We may update these terms as the studio evolves or as the law changes. The “last updated” date at the top reflects the most recent change. Continued use of the site after a change means you accept the updated terms. Material changes will be flagged in the studio newsletter (if you are subscribed) and on the site footer.

Governing law and disputes

These terms are governed by the laws of the State of Michigan, USA, without regard to its conflict-of-laws principles. The exclusive venue for any dispute relating to these terms or your use of the site is the state or federal courts located in Washtenaw County, Michigan, and you consent to personal jurisdiction there.

We prefer to resolve issues informally. If you believe twopercent has done something wrong, email twopercentstudio@gmail.com first. We respond within 30 days and try to fix the problem before either side files anything.

Nothing in these terms forces you into mandatory arbitration or waives a class-action right. You and we both keep our day in court.

Contact

Questions about these terms should go to twopercentstudio@gmail.com. For everything else — discovery calls, project inquiries, the newsletter — the regular contact channels work: /contact or the discovery link on /pricing.